Museum of Contemporary Architecture (MoCA)
Museum of Contemporary Architecture ( MoCA) is a fictional museum that focuses on examining and exploring in-depth the innovative concepts, systems, structural ideas, technologies, and points of views embedded within architectural successes.
The mission is to develop a flexible branding system that is recognizable without relying on a logo. MoCA identitifies itself through a bold, structural, and distinctive illustration style that effectively shows off the characteristics of different works of architecture while being recognizable.
Branding, Motion graphics, Print, Visual identity, Art Direction

Typeface: Helvetica

Graphic System




Posters
[Designed to be viewable on all sides]
[Designed to be viewable on all sides]








Animated digital poster
Animation that emphasizes the dynamics and movements of various structures featured in specific exhibitions.
* Play with sound !
Animation that emphasizes the dynamics and movements of various structures featured in specific exhibitions.
* Play with sound !